kevin spaceyMovie stars and content marketers have the same goal —to connect with the audience.  This week at Content Marketing World in Cleveland, OH, Spacey shared his top three tips for better storytelling to the 2,500 attendees to a standing ovation.  It’s no surprise that “Authenticity” made the list, but one of the other tips was “Conflict”, which is quickly becoming a much-discussed element of relationship building for brands.   Interesting and excellent insight.

Read More. Kevin Spacey’s Top Three Tips for Better Storytelling